- Infiniti's first global entry in the compact segment, attracting a new generation of premium buyers
- Takes a design-led approach that forges a unique path for a premium car
- Q30 is a vital part of Infiniti's global growth plans
- Full media information available for download at www.InfinitiQ30News.com
Hong Kong/Frankfurt – Infiniti has revealed its Q30 active compact during its press conference at the 2015 Frankfurt Motor Show. Representing Infiniti's first global entry into the fast-growing premium compact segment, the Q30 will play an important role in helping the company realise its plans for global growth.
Designed for a new generation of buyers not willing to be defined by their choice of vehicle body type, the Q30 challenges convention with its bold character and daring shape. The car stays true to the signature design cues from the original 2013 concept and exemplifies Infiniti's design-led approach to product development. The unconventional stance and asymmetric interior contribute to an overall design that is certain to command attention.
The development teams behind the Q30 have taken a holistic approach to its engineering, presenting a car that offers exceptional ride and handling. It feels comfortable yet 'ready to go anywhere' thanks to the versatile dimensions, confident dynamics and intuitive technologies.
Speaking at the show, Roland Krueger, President of Infiniti, commented: "Q30 makes a daring visual statement through its sculpted, concept-car exterior, unconventional stance and asymmetric cabin design. The car has been engineered to exacting standards to deliver a driving experience that is unmistakably Infiniti. Q30 will accelerate the company's strategy to become a leading global manufacturer of premium cars."
The launch of the Q30 comes at a moment of significant opportunity for the Infiniti brand, strengthening its presence in key sales regions. Infiniti sold a record 136,700 new vehicles worldwide during the first eight months of 2015, representing an increase of 14% compared to the same period in 2014. The brand also set records in China, Asia & Oceania, and EMEA (Europe, Middle East & Africa).
The Infiniti Q30 will go on sale in selected markets later in 2015.
For further media information, including an extended Q30 news release, images and B-Roll, please visit www.InfinitiQ30News.com. All assets are available for download, registration-free.
About Infiniti:
Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China. Production in the UK will start in 2015, bringing with it significant expansion of the brand's portfolio. Infiniti plans to also expand manufacturing into Mexico by 2017.
As the Title Partner and Vehicle Performance Partner of Infiniti Red Bull Racing, Infiniti has a far-reaching technical collaboration with the four-time FIA Formula One World Championship winning Team.
More information about Infiniti and its industry leading technologies can be found at www.infiniti.com. You can also follow us on Facebook, Twitter, Instagram, LinkedIn and see all our latest videos on YouTube.
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