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Customers across Europe love their all-new Micra… but Nissan still not satisfied

  • All-new Nissan Micra scores 8.8 out of 10 for customer satisfaction
  • A third of reviewers have awarded their Micra top marks – 10 out of 10
  • Customer feedback is a key part of upgrading the car to further broaden its appeal

PARIS Feedback from customers of the all-new Nissan Micra has revealed key fact – they love their car!

Scores and comments posted via independent reviews organisation Reevoo have revealed an impressive average of 8.8 out of 10. A third of reviewers have awarded their Micra top marks – 10 out of 10.

Nissan's senior management team is obviously delighted with the comments. But the hard work for the design and engineering teams never stops, and all feedback is captured and analysed so enhancements to the Micra range can further meet customers' needs. The first of this upgrades will appear during 2018.

Praise for the all-new Micra – on sale since March 2017 – has come from right across Europe. In the five largest markets scores range from 8.7 to 9.3 out of 10.

United Kingdom 9.2
France 8.7
Italy 8.9
Spain 8.7
Germany 9.3

Equally positive are the customer comments on the Micra. They include: "The interior design is amazing… lovely drive, great car for my needs… vast improvement on design and function… comfortable and economical, with surprising performance from a 900cc"

Overall, "fun to drive" is the characteristic highlighted most often, being mentioned in 20% of all reviews. The quality and pleasure of the driving experience, the high levels of comfort and the Micra's road-holding are other recurring phrases.

The BOSE Personal premium audio system is also mentioned regularly as a stand-out. This unique-to-Micra high-quality sound system includes speakers in the driver's head rest for an exceptional 360˚personal listening experience.

Helen Perry, General Manager, Small Cars, Nissan Europe, commented: "We are thrilled customers love the expressive design and confident drive of the all-new Nissan Micra."

She continued: "Of course, there are elements we can improve and customer feedback is a key part of future product development. Comments are carefully analysed by our Customer-Oriented Engineering team, and the first upgrades to Micra will come in 2018 with a broader powertrain line-up. That will include the launch of an Xtronic automatic transmission and range-topping 120PS engine with a six-speed manual gearbox."

Comments on Reevoo have revealed that customers are impressed with the driver assist safety technology of the Micra. The car – now in its fifth generation – is available with Intelligent Lane Intervention. This is a lane departure warning and prevention system, and a first on any Nissan in Europe. When activated, the steering wheel gently vibrates and the brakes are individually applied to guide the car back into its lane.

Intelligent Emergency Braking with Pedestrian Recognition is also available on the Micra. This safety technology can help avoid impacts or reduce the severity of them by automatically applying the car's brakes.

Other Micra safety technologies include Traffic Sign Recognition, Blind Spot Warning and High Beam Assist.

The all-new Micra went on sale earlier this year and puts Nissan's much-loved compact car back into the heart of the B-hatchback segment. It has an expressive design, with dynamic proportions, an athletic exterior and strong character lines.

The uplifting interior is finished in high-quality, soft-touch materials with a two-tone dashboard as standard. The class-leading adjustability and ergonomics of the driving position means exceptional comfort behind the wheel.

Currently the Micra has a choice of three engines – a 0.9-litre 90PS three-cylinder turbo petrol, 1.0-litre 71PS three-cylinder petrol and the 1.5-litre 90PS turbodiesel. All are linked to a five-speed manual transmission. Technologies such as Intelligent Ride Control and Intelligent Trace Control ensure a confident and comfortable drive for customers.

The Micra is a car that's perfect for consumers seeking to express their own personality. It's available in 10 bold exterior colours, including vibrant Passion Red and Energy Orange. The personalisation program allows for contrasting shades to be added to the bumpers, doors, wheels and door mirrors. In addition, elements of the seat, door trim and dashboard can be modified through interior personalisation.

Visit the Nissan Micra Reevoo page to read more of what owners are saying about their car: http://review.nissan.co.uk/GB/en/vehicle/city-cars/micra/reviews-and-qa/questions-and-answers/ratings-and-reviews.responsive.html

 

About Nissan in the UK

  • Nissan Sunderland Plant produces the Nissan Qashqai, Juke, Infiniti Q30 and the 100% electric Nissan LEAF
  • Production of lithium-ion batteries for electric vehicles began in 2012
  • Total plant volume since 1986 stands at more than 9 million units with 80 per cent of production exported to over 100 markets worldwide
  • Total investment made and announced since then is over £4.0 billion
  • 507,436 units were produced at Sunderland plant in 2016
  • Employment in Nissan's UK design studio (Paddington, London), technical centre (Cranfield Bedfordshire), manufacturing plant (Sunderland, Tyne and Wear) and sales and marketing operations (Maple Cross, Hertfordshire) now totals more than 8,000.
  • A further 28,000 jobs in Nissan's UK supply chain and 4,000 in its UK dealer network takes the total British jobs supported by Nissan to more than 40,000

 

About Nissan in Europe
Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 17,000 staff across locally-based design, research & development, manufacturing, logistics and sales & marketing operations. Last year Nissan plants in the UK, Spain and Russia produced more than 660,000 vehicles including award-winning crossovers, commercial vehicles and the Nissan LEAF, the world's most popular electric vehicle. Nissan's Intelligent Mobility vision is designed to guide Nissan's product and technology pipeline and this 360 degree approach to the future of mobility will anchor critical company decisions around how cars are powered, how cars are driven, and how cars integrate into society. Nissan is positioned to become the most desirable Asian brand in Europe.

http://www.newsroom.nissan-europe.com

 

Contact

David Jackson

Communications Director
david.jackson@nissan.co.uk
Phone: 01923 899933
Mobile: 07966 878665

Dominic Vizor

Product Communications Manager
dominic.vizor@nissan.co.uk
Phone: 01923 899938
Mobile: 07580 999016

Martin Bayntun

Corporate Communications Manager
martin.bayntun@nissan.co.uk
Phone: 01923 899932
Mobile: 07989 666412

For more information about Nissan Motor Co., Ltd.'s products, services and our commitment to sustainable mobility, visit Nissan-Global.com. Follow us on FacebookInstagramTwitter and LinkedIn, and view our latest videos on YouTube.